Independent Marketing Group

BUILD THE
FUNDAMENTAL.

We believe good marketing does not begin with more execution. It begins with getting the fundamentals right.

STRATEGY · CREATIVE · PERFORMANCE
Our Philosophy

When the foundation is right, everything else becomes easier.

Marketing often becomes complicated because the fundamentals were never properly built. So we add another campaign. Another platform. Another shortcut. The problem is rarely the lack of execution. Sometimes, the thing that needs fixing is much closer to the beginning.

A Simple Belief

Don't move faster in the wrong direction.

We are not against traditional marketing. We are not obsessed with being different. If something works, we use it. Our style is simply to find what works — then build it properly.

The Group

Two disciplines.
One fundamental.

Different problems require different expertise. So we built two specialised businesses — one focused on performance, one focused on creative.

01 / SALES PERFORMANCE

SALES
FORE

A sales performance system built to generate leads, follow up with them, and move the right conversations towards confirmed appointments.

ENTER SALESFORE ↗
02 / CREATIVE STUDIO

ATAPCI

A creative studio specialising in graphic design, social media, websites, branding and marketing collateral.

ENTER ATAPCI ↗
Our Mission

To become a driver behind intelligent marketing — where results remain consistent without slowing down the effort.

We come from a strong search and SEO background. That shaped the way we think. Build something properly. Make it useful. Make it discoverable. Make it last. Because when the fundamentals are strong, the reward is something you can keep reaping.

What We Believe
01

Fundamentals first.

Shortcuts can create movement. Strong fundamentals create something that can keep moving.

02

Results are the language.

Ideas are important. Execution matters. But ultimately, we want to see something move.

03

Good people make good work.

Technology changes. Platforms change. Talent remains the heartbeat behind the work.

The People

Our biggest asset isn't technology.

It is the people behind it. Strategists, designers, marketers, performance specialists and builders who care about whether the work actually achieves something. We keep our environment transparent, direct and result-oriented. We start to win. That is what we want to deliver.

The next step

START WITH
THE RIGHT FOUNDATION.

Explore the companies behind the group. Different expertise. Different execution. One belief.